Memphis Police Super Bowl commercial part of $17,000 ad buy

By  and , Daily Memphian Updated: February 08, 2021 4:06 PM CT | Published: February 08, 2021 3:54 PM CT
<strong>Essica Cage, president of the Memphis Police Association, said she thinks airing the local ad during a primetime event like the Super Bowl was a good idea. &ldquo;Hopefully it does help recruitment,&rdquo; she said. &ldquo;I think anything they can do, as much exposure as they can get is a good thing, it&rsquo;s a positive thing.&rdquo;</strong> (Daily Memphian file)

Essica Cage, president of the Memphis Police Association, said she thinks airing the local ad during a primetime event like the Super Bowl was a good idea. “Hopefully it does help recruitment,” she said. “I think anything they can do, as much exposure as they can get is a good thing, it’s a positive thing.” (Daily Memphian file)

The recruitment ad was part of a series of ads planned as the department seeks to increase its force size. 

Topics

police recruitment Super Bowl ad Ursula Madden Essica Cage Hunter Demster

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Bill Dries

Bill Dries

Bill Dries covers city and county government and politics. He is a native Memphian and has been a reporter for more than 40 years.

Yolanda Jones

Yolanda Jones

Yolanda Jones covers criminal justice issues and general assignment news for The Daily Memphian. She previously was a reporter at The Commercial Appeal.


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