Billions of impressions from Tyre Nichols’ death shapes outsiders perception of Memphis

By , Daily Memphian Updated: April 11, 2023 2:55 PM CT | Published: April 11, 2023 1:34 PM CT

Efforts to brand the city paying off despite crimes, data shows. 


Memphis Brand Initiative Eliza Fletcher Ezekiel Kelly David French
Samuel Hardiman

Samuel Hardiman

Samuel Hardiman is an enterprise and investigative reporter who focuses on local government and politics. A native Rhode Islander who lives in Midtown, he enjoys tennis, golf and reading.


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