Varsity Brands commits millions to St. Jude
Ike Anand, interim CEO of ALSAC (far left), and Adam Blumenfeld, CEO of Varsity Brands (second from left), join other leaders from Varsity Brands to cut the ribbon for the newly named Varsity Brands Play Deck at The Domino’s Village patient housing facility at St. Jude Children’s Research Hospital on May 9. (Courtesy ALSAC)
Varsity Brands has made a five-year $10 million commitment to St. Jude Children’s Research Hospital that comes with an eponymously named children’s play area on campus.
The Texas-based company, which was founded in Memphis in 1974, has already raised $14 million since it became a St. Jude partner in 2011.
Through a program called “Team Up for St. Jude Spirited by Varsity,” the company’s employees share the St. Jude mission with the next generation of philanthropists through youth-led initiatives, including those held at summer camps and sporting events.
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Varsity Brands St. Jude Children's Research Hospital Philanthropy Varsity Spirit Subscriber OnlyThank you for supporting local journalism.
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Aisling Mäki
Aisling Mäki covers health care, banking and finance, technology and professions. After launching her career in news two decades ago, she worked in public relations for almost a decade before returning to journalism in 2022.
As a health care reporter, she’s collaborated with The Carter Center, earned awards from the Associated Press and Society of Professional Journalists and won a 2024 Tennessee Press Association first-place prize for her series on discrepancies in Shelby County life expectancy by ZIP code.
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