There are 6 articles by Tricia Warren :

• October 2018

  • Business

    Three content marketing blunders to avoid

    According to a report by Content Marketing Institute, 72 percent of content marketers credit strategy as a major contributor to their increased level of success. If your company is enjoying mind-blowing metrics from the content-marketing strategies you have in place, good for you! If you’re struggling with less than favorable metrics and are thinking of throwing in the content towel, think again.

    By Tricia Warren October 09, 2018

  • Up your video game, go live

    What’s so great about live video?

    By Tricia Warren October 23, 2018

• November 2018

  • Business

    Guerrilla Sales & Marketing: Be there for life’s micro-moments

    Imagine an everyday scenario where friends meet for lunch without a plan. One friend suggests Chinese and everyone agrees. But where? Smartphones are drawn. A few swipes and a quick search later and the friends are headed to a nearby restaurant with positive reviews. This business owner is reaping the benefits of micro-moment marketing.

    By Tricia Warren November 27, 2018

• December 2018

  • Business

    Guerrilla Sales & Marketing: Make video your first choice in 2019

    It should come as no surprise that video content will continue to dominate social media in 2019. It’s certainly key to making your brand’s presence felt in a meaningful way across social platforms.

    By Tricia Warren December 25, 2018

• January 2019

  • Business

    Guerrilla Sales & Marketing: Build a foundation for better outbound leads

    There's a statistic from InsideView that tells us 90 percent of CEOs say they never return cold calls or cold emails. Ouch. Why bother? Because we have no doubt companies need qualified leads, from both outbound and inbound, to contribute to the health and well-being of the sales pipeline.

    By Tricia Warren January 29, 2019

• February 2019

  • Business

    Guerrilla Sales & Marketing: Can’t we all get along … with Google

    Google focuses on user intent to find relevant search results. Here are three ideas you can apply to your search-engine-optimization plan to get back to Google's page-one results.

    By Tricia Warren February 19, 2019