New jewelry line inspired by Elvis is TCB
Elvis Presley smiled during a press conference inside his private railroad car at Los Angeles Union Station, as he arrived on April 20, 1960, to make a movie. (AP file Photo/HPM)
Zales has introduced a new men’s collection inspired by Elvis Presley’s style and personal jewelry.
The 23-piece collection includes diamond rings, bracelets, curb link chains and cuff links available in yellow and white 10-karat gold with diamond accents.
Presley’s own love of jewelry was well-known.
Elvis was several jewelers’ best friend. As soon as his newfound wealth had satisfied the Presley family’s immediate needs, Elvis began what would become a life-long obsession of buying, wearing and giving away jewelry. #ElvisPresley #Jewelry #KingofBling #RockNRoll #Diamond pic.twitter.com/ATo9cD3oPj
— Elvis Presley (@ElvisPresley) October 2, 2021
A diamond flying eagle pendant inspired by the King’s own jewelry is priced around $1,600.
“For every piece Presley kept for himself, he gave nearly just as many away,” Lowell Hays, Presley’s former personal jeweler, said in a 2017 interview with Billboard.
Each new piece includes Presley’s signature, with his mantra — “Taking Care of Business” — inscribed on some of the jewelry.
The collection also features equestrian details that pay tribute to the many horses he owned at Graceland barn.
All pieces are currently available exclusively online.
Topics
Elvis Presley ZalesJasmine McCraven
Jasmine McCraven considers herself to be a music enthusiast and believes that she makes the best playlists ever. She is a graduate of Middle Tennessee State, but couldn’t wait to move back home to Memphis for the best food and culture in Tennessee.
Want to comment on our stories or respond to others? Join the conversation by subscribing now. Only paid subscribers can add their thoughts or upvote/downvote comments. Our commenting policy can be viewed here.