Queens of Hearts: Local florists ready for Valentine’s Day rush
Premier Flowers owner Colby Midgett says independent florists have an edge over big box retailers. (Mark Weber/The Daily Memphian)
“They want beautiful, they want vibrant, they want something that’s eye-catching. They want a ‘wow’ factor,” said Colby Midgett, owner of Premier Flowers at 10 N. Second St.
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Aisling Mäki
Aisling Mäki covers health care, banking and finance, technology and professions. After launching her career in news two decades ago, she worked in public relations for almost a decade before returning to journalism in 2022.
As a health care reporter, she’s collaborated with The Carter Center, earned awards from the Associated Press and Society of Professional Journalists and won a 2024 Tennessee Press Association first-place prize for her series on discrepancies in Shelby County life expectancy by ZIP code.
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