Memphis-born PR icon Harold Burson looks back
Describes witnessing historic events and managing historic public relations nightmares
Harold Burson, the Memphis-born co-founder of Burson-Marsteller, talks about covering Nuremberg Trials and helping Tylenol and Coca-Cola weather public relations crises, during an appearance at Halloran Centre Oct. 23.
Topics
Burson-Marsteller Cola Wars Harold Burson public relations TylenolWayne Risher
Business news reporter, 43-year veteran of print journalism, 35-year resident of Memphis, University of Georgia alumnus and proud father and spouse of University of Memphis graduates.
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