Bluff City Collective to become an official Memphis Tigers NIL partner

By , Daily Memphian Updated: December 09, 2023 7:56 PM CT | Published: December 07, 2023 3:12 PM CT

Bluff City Collective will primarily focus its efforts on the Memphis men’s basketball program.


Memphis Tigers Memphis Tigers Basketball NIL Bluff City Collective Laird Veatch
Parth Upadhyaya

Parth Upadhyaya

Parth Upadhyaya covers the Memphis Tigers men’s basketball team. A Raleigh, N.C., native and a graduate of UNC-Chapel Hill’s Hussman School of Media and Journalism, Upadhyaya is a longtime college hoops junkie. Prior to joining The Daily Memphian in 2022, he covered high school sports in western Pennsylvania for the Beaver County Times and Penn State football for the Centre Daily Times.


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