The Early Word: Why Midtown is anti-Memphis 3.0; plus, a pollen primer

Bianca Phillips By , Daily Memphian
Updated: April 08, 2025 10:23 AM CT | Published: April 07, 2025 6:13 AM CT Premium

Bottom’s up, Memphis! It’s Monday, April 7, National Beer Day. The weekend may be over, but you might as well order one more round. If you’re looking for ideas on where to go, we’ve got a rundown of recent updates at local breweries.

And there’s a real reason to toast for this one. Unlike some random food holidays, National Beer Day falls on the anniversary of the 1933 signing of the Cullen-Harrison Act, which allowed the legal sale of beer for the first time after Prohibition.

Later this week brings a number of store and restaurant openings and closings. You can save all those dates in your calendar with This Week in Memphis.

Yard signs that say “Don’t Let Memphis 3.0 Sell Out Our Neighborhoods” are all over Midtown. But what do they mean? Some residents, led by MidtownMemphis.org, are banding together to fight the city’s Memphis 3.0 plan, a land-use guide for future growth around anchor centers, like Crosstown Concourse and Overton Square. The opposition worries that single-family areas could be rezoned for multifamily housing with absentee landlords, but the director of the Memphis and Shelby County Division of Planning and Development (and some Midtowners who support the plan) say that’s all a big misunderstanding

Before the rains came last week, you were probably popping allergy meds like Tic Tacs, and your car was a lovely shade of snot yellow. In his latest Ask the Memphian, our own Jody Callahan explains why Memphis’ pollen problem gets so bad every year. Spoiler: Blame it on the trees. Turns out being dubbed Tree City USA by the Arbor City Foundation has its drawbacks. But what even is pollen? The science may surprise you

Plus, the flood waters have parted, pedestrian deaths are on the rise and xAI wants to go nuclear

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Bianca Phillips

Bianca Phillips

Bianca Phillips is a Northeast Arkansas native and longtime Memphian who’s worked in local journalism and PR for more than 20 years. In her days as a reporter, she covered everything from local government and crime to LGBTQ issues and the arts. She’s the author of “Cookin Crunk: Eatin’ Vegan in the Dirty South,” a cookbook of vegan Southern recipes.


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