Billions of impressions from Tyre Nichols’ death shapes outsiders perception of Memphis
Efforts to brand the city paying off despite crimes, data shows.
There are 4 article(s) tagged Memphis Brand Initiative:
Efforts to brand the city paying off despite crimes, data shows.
A kickoff party honoring Memphis will be hosted by New York City Mayor Bill de Blasio at his Gracie Mansion residence as Harlem pays tribute to the Bluff City.
“People get sick of me saying it, but it’s easy to be mean to a concept; it’s hard to be mean to people,” says Jaclyn Suffel, manager of strategic communications and outreach for SCS.
When asked about Memphis, 55 percent nationally have a favorable opinion, up seven points since 2017. Among multicultural millennials, that favorability exceeds the national audience by 10 percentage points, up five since 2017.
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