A ‘real shame': Latest attempt to revive South Main building falls apart
The exterior of 409 S. Main St. in Downtown Memphis. The building was once used as the headquarters of Lucky Heart Cosmetics. (Sophia Surrett/The Daily Memphian)
After yet another attempt to revive the century-old building at 409 S. Main St. fell short, the property is going up for auction next month.
The 35,000-square-foot building will be auctioned from Oct. 6 to Oct. 8 with a starting price of $400,000 on the TenX website, following Cushman & Wakefield Commercial Advisors’ attempt to sell the building.
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409 S. Main St. South Main Arts District Puck Food Hall Lucky Cowboy Subscriber OnlyWe’re in the final countdown of 2025. ⌛🪩🎉
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Sophia Surrett
Sophia Surrett is a University of Alabama graduate, where she received her B.A. in news media and M.A. in journalism and media studies. She covers small business, nonprofits, restaurant real estate, hospitality and tourism, manufacturing, and transportation and logistics.
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