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Memphis caramel company hopes sweet story will last

By , Daily Memphian Updated: June 01, 2025 4:00 AM CT | Published: June 01, 2025 4:00 AM CT

Jerrod Smith has made his caramel recipe countless times since 2012, when he formed Shotwell Candy Co. But, in more recent years, the business struggled after Smith took a step back to focus on other endeavors. 

“I’m doing everything I can to not lose my business,” he said. “It’s not just for losing the business and the financial impact that would be; there are people who love it. They’re used to giving it to family members for Christmas or holidays.” 

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Shotwell Candy Co. Subscriber Only Sweet Lala's Bakery

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Sophia Surrett

Sophia Surrett

Sophia Surrett is a recent University of Alabama graduate, where she received her B.A. in news media and M.A. in journalism and media studies. She covers commercial real estate, economic development, residential real estate, restaurant real estate, and hospitality and tourism.


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