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What’s going on with the former Exxon at Poplar and Highland?

By , Daily Memphian Published: August 10, 2026 4:00 AM CT

On the morning of Monday, Jan. 15, 2024, the Exxon Hop-In at the corner of Poplar Avenue and Highland Street was open for business.

By that afternoon, a fire had changed the property’s future.

The location had been home to a filling station since the 1930s. But, because of more recent zoning regulations, it had become technically illegal to build another gas station on the site.

That restriction became one of the first obstacles to redeveloping 3487 Poplar Ave., a property that remains vacant and surrounded by fencing more than two and a half years after the fire. 

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Majors Management LLC Memphis and Shelby County Division of Planning and Development SR Consulting LLC Hop-In Exxon Subscriber Only

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Andy Ashby

Andy Ashby

Andy Ashby covers commercial real estate and economic development. He has worked locally at the Germantown News, the DeSoto County Tribune, the Daily News and the Memphis Business Journal. He graduated from the University of Tennessee, where he photographed the 1998 National Championship game. Email tips or story ideas to aashby@dailymemphian.com


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