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Guerrilla Sales & Marketing: The speed of trust is an undeniable advantage

By , Guest Columnist Updated: November 20, 2018 4:00 AM CT | Published: November 19, 2018 8:41 PM CT
Lori Turner-Wilson
Guest Columnist

Lori Turner-Wilson

CEO & Founder of RedRover Sales & Marketing Strategy, Lori Turner-Wilson is an authority on all things marketing, an internationally award-winning author and a keynote speaker. Learn more at www.redrovercompany.com.

I find myself inspired today by a book called “The Speed of Trust,” by Stephen M.R. Covey. You’re probably familiar with Covey’s father, who wrote “The 7 Habits of Highly Effective People.”

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